I write LinkedIn content for founders and executives who have real expertise but no time to turn it into posts. You share your thinking in a quick call or a voice note (your podcast appearances count, too), and I write it the way you'd say it. What you get back is a steady presence that puts your name in front of the customers, investors, and hires who are already searching for someone like you.
I started as a journalist, trained to find the story inside a conversation and get it on the page fast, without losing what made it worth telling. That instinct is what I bring to ghostwriting now.
I write for founders and executives, but I don't write like a copywriter borrowing their name. I listen for how you actually think and argue, then write it in a voice that's unmistakably yours. Originality matters to me here. My job isn't to sound impressive. It's to sound like you, at your sharpest, more often than you have time for.
Beyond writing the posts, I've helped past clients rework their LinkedIn profiles so they match the story their content is telling, mapped out what to say and when with a clear content strategy, and stepped into their comments and DMs to keep the conversations their posts start actually moving.
What makes me unique? I protect your voice as carefully as I protect your confidentiality, so what goes out under your name still sounds like you wrote it yourself.
Each service is scoped around what changes for you, not the mechanics of what I'm doing behind the scenes.
You get a steady stream of posts that sound like you on your best day, without you having to write a single one. Your voice, your ideas, your name in front of the people who need to see it, on a schedule you don't have to think about.
Your profile stops undercutting your content. Every visitor who clicks through from a post lands on a page that backs up what you just said and makes it easy to take the next step with you.
You stop guessing what to post and start posting with a plan. You get a clear map of the themes, angles, and stories worth telling, so every post is building toward something instead of standing alone.
Your posts stop being a monologue. Conversations in your comments and DMs get the attention they deserve, so the relationships your content starts actually turn into something, without eating into your day.
No long onboarding, no waiting on you to "find time to write." The process is built so your only real job is to talk, and to approve.
A short conversation, or your existing content, so I learn how you actually talk, argue, and think.
A steady stream of drafts written in your voice, delivered on the cadence we agree on.
You approve, tweak, or redirect. You stay in control of everything that goes out under your name.
Content goes live on schedule, with room to keep the comment section and DMs working for you.
I catch myself opening my profile just to reread the fresh angles Esther pulled out of what used to be scattered, half-formed thoughts. The crispness she brought to my LinkedIn still makes me smile every time I check it. Esther is brilliant, professional, and effective, dare I say efficient too. She knows the right things to do, and does them right. That combination is rare in this day and age. She completely transformed how I show up on LinkedIn. A gem, any day.
If you're a founder or exec who knows content matters but can't be the one staring at a blank page every week, let's talk it through.
The fastest way to reach me. Tell me a little about what you're building, and I'll reply with next steps.
A line on what you do, where you want your LinkedIn presence to be in three months, and whether you'd rather start with a full ghostwriting engagement or a profile refresh. That's enough for me to come back with a clear next step.